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Monthly Archives: August 2016

09 Aug 2016

This Could Be Serious.

Especially if you’re not ready. Yes, I’m talking about Interest-based advertising. You know it reaches users based on the sites they’ve browsed and their interests and demographic categories associated with them. Yeah, that kind of advertising. Interest-based ads are shown to users based on their inferred interests and demographics, rather than the content of a specific site or page. When interest-based advertising is in full swing and your banner is showing up in all the right places shouldn’t it be […]